The Causal Map App contributed to the evaluation of the World Food Programme (WFP) market development activities and related food systems support activities in Southern Africa from 2018 to 2021.
Data from key informant interviews and focus group discussions with retailers in four countries (Lesotho, Malawi, Mozambique, and Zimbabwe) were coded and mapped out using Causal Map to illustrate trends, anomalies, and possible entry points. The WFP used maps and table from the app to clearly visualise the research findings in their report.